A tenacious, result oriented professional with extensive experience of over 26+ years in Sales, Business Development, Retail & Channel Management, CRM, and Team Management.
I started my career in Delhi, India working with Citi Bank in 1994 and then moved to (AIRTEL- A Bharti Enterprises); GSM service provider in India as Sales Manager responsible for developing GSM business across Delhi & NCR and later moved on to Spectra Net (A- Punj Lloyd Group Company; pioneer into Broadband Services), as the head of partner sales business and Director (Cable TV Business), looking after corporate and SME segment business.
My first international assignment was with BenQ in the year 2004 and then moved to Cellucom (A leading and fast growing retailer and distribution company into telecom and IT products in the region) as Country Manager to set up the retail and distribution business for the company in UAE & Saudi.
I currently work with Potevio International (ME) Fzco; A leading equipment manufacturer and supplier from China as Regional Head- Sales & Marketing-(MENA); Potevio is among the top 100 companies within the government and the only telecom company to be ranked 17th in the list. Potevio works with most of the renowned global brands around the globe in the telecom, banking and broadcasting industry. The company's last year turnover was USD/12.2 Billion.
I am married for past 19 years to Deepika Sethi and am blessed with two daughters - Rida and Anya. I regularly play badminton and tennis for many years now and love to meet and socialize.